What inspired you to create your brand?
As a pro makeup artist based in Manhattan for over two decades, I saw the beauty industry changing right before my very eyes. Clients were reading a lot, becoming informed and were asking a ton of questions about product ingredients. When I set out to find high quality, well pigmented, long lasting products without toxins I was shocked that I couldn’t find any. Sure, there were brands out there, but nothing that could stand up to the camera or a busy executive’s long day of work. It was disappointing at first, but that is when the light bulb went off and Hush + Dotti was born.
If you could go back to the beginning of the creation of your brand what would you do differently?
I am happy that we started with skin care first. I wrote the recipes for all of our skin care myself based on lots of research and my experience in the beauty industry. Overall, customers were so impressed with how significantly their skin improved, that creating luxurious, clean makeup was the natural progression of our brand. Overall, it all unfolded as it was supposed to, so I wouldn’t change it given the chance.
What is your most favorite product you have created and why?
Whichever product I happen to be looking at, is my favorite product lol! I sincerely love them all. If I were pressed to pick just one - I would choose Dream Drops. It hydrates the skin like a dream, which is where the name comes from. It moisturizes without being greasy. As a result, there is no need for an additional makeup primer. A face that is well hydrated does not need to seek moisture from its makeup. Therefore, the makeup application lasts longer simply from starting out with skin containing a deeper level of hydration. Every makeup artist understands that and that’s why this particular product is developing a cult like following among them.
How do your juggle your life with such huge demands from your company?
What life lol??? Simply put, we put the needs of our brand first. We work hard at the daily demands of the business, so we can rest well each night. As a native NY’er I am familiar with hitting the ground running each day. Working for ourselves is truly gratifying and definitely keeps us motivated to give our best each and every day. Yoga keeps me sane and tequila helps when all else fails.
What is your morning and evening beauty routine?
I always cleanse with our Original Balm Cleanser, then I hydrate with Dream Drops and Eye Balm. In the morning, I always apply makeup even if I don’t have any appointments. I especially love our pressed mineral powder. It really lasts all day and my skin never feels dry and my tzone never looks oily. My other fave is our liquid eyeliner. It never runs and always stays all day long and I have some pretty long days.
What ingredients are never added to your products?
We will never add anything that is a known toxin to the human body. We are also animal lovers, so our products contain no animal by products and no animal testing.
What is the best beauty advice you ever received?
I was doing a makeup application on a client years ago in the city. She was a beautiful, mature brunette with a twinkle in her eye. I will never forget her. Our conversation turned philosophical as we talked about aging. She then said to me “you get the face you deserve”. It took awhile for that one to sink in, but once it registered I realized how profound it was. I think that statement will mean different things to different people, but it is one that is really worth pondering.
What sets you apart from the competition?
As a pro makeup artist I created Hush + Dotti for other pros to use and be proud to carry in their kit. Our products are easy to use and wear, so the non pro can enjoy them as well. H+D is long wearing, free of harsh toxins, vegan, cruelty free, plant based, paraben free, phthalate free, petrol free and gluten free to name a few. We are certified cruelty free by PETA and the Leaping Bunny. We are completely transparent in our ingredient labeling. We are sourced, founded and manufactured in the USA.