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Curl lashes, then wiggle mascara wand from the base all the way to the root. Within a couple minutes apply second coat. Continue to apply coats until desire length is achieved.

Water, Benzyl Alcohol, Cellulose, Beeswax*, copernicia Cerifera Cera/Copernicia Cerifera (Carnauba) Wax*, Caster Isostearate, Beeswax Succinate, Dehydroacetic Acid, Geraniol, Glycerin, Glyceryl Stearate, Helianthus Annus Seed Oil/Helianthus Annuus (Sunflower) Seed Oil, Hydrogenated Palm Glycerides, Limonene, Sodium Hydroxide, Stearic Acid, tocopherol, Xanthan Gum, Vanilla**, Orange Oil**, [+/- CI 77499 (Iron Oxide)] * Ingredient from Organic Farming **Eco Certified

Product Score: 0

(0-3) Product does not contain any ingredients which have a documented potential negative health impact.

Think Dirty is a project established to help understand the truth about ingredients used in the cosmetics industry. Think Dirty empowers and educates the consumer by allowing them to make informed choices on what products to purchase and what companies to trust. The mobile app, launched in 2013, lists over 69.000 products and counting. 

Hazard Score Key:

(0-2)      Neutral

(3-6)      Half N’Half

(7-10)    Dirty

W3LL PEOPLE is an uncommon beauty dream team founded by an elite makeup artist, cosmetic dermatologist and tree hugging entrepreneur. We're passionate about making positive choices in life, particularly when it comes to self-care. Skin, our largest organ, absorbs about 80% of what we put on it. This crucial fact drives our mission to create super premium quality cosmetics without using the potentially harmful artificial chemicals found in most conventional makeup. Our modern approach to beauty is built on simplicity, authenticity and performance. We get that you want minimalist makeup, but need instant gratification. You'll find our delightfully stylish products unmatched in delivering a natural "no-makeup" look. State-of-the-art, all-natural formulas effortlessly deliver flawless coverage and soothing protection that's unbelievably light. With W3LL PEOPLE you don't just look good, you feel good. Join us in our crazy beautiful dream and look naturally fabulous every step along the way.

This boundary breaking formula creates big, bold fluffy lashes instantly. AND it nourishes thanks to a synergistic botanical blend. Hyper pure mineral pigments create the blackest of black for highly defined luxurious lashes. Our new high tech brush design, with injection molded rubber and a unique cascade shape, precisely separates the thinnest, shortest, hard-to-reach lashes by expertly scooping up and lengthening each one—while delivering just the right amount of product. This wonder wand works for both tight lining AND building. We know because it’s been through rigorous professional testing. You can feel confident in making a beautiful choice because there are no harsh artificial chemicals or petroleum derivatives that can irritate the sensitive eye area. 100% cruelty-free, petroleum-free, paraben free, gluten-free, coal tar-free, aluminum-free, fiber-free, and clump-free!

A Beauty Triumph – The Award Winning Expressionist Mascara – Best of Beauty Allure Award Winner 

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